The program featured top-notch speakers, including new-generation industry personalities and world-class professors from AIM, providing unparalleled insights and expertise. Participants gained cutting-edge knowledge on brand building, marketing and advertising trends, strategies, and innovations, ensuring they are well-equipped to tackle contemporary challenges in the field. The diverse lineup of speakers brought fresh perspectives and inspired participants to think creatively and strategically about their brand building approaches.
In the progressive course outline, generative AI took the spotlight many times, alongside other phenomenal industry changes such as new media utilization, content creation, sustainability angles, and omnichannel platforms.
PANA thanks its venue sponsors Concepcion Industrial ConceptStore, Dentsu PH, Tiktok and AIM; case study sponsor Concepcion Industrial; and its event partners Truelogic, AdStandards Council, and 7Eleven. PANA also extends its appreciation to the Brand Academy committee headed by Chrissy Roa of Ayala Land, Inc. with Bea Atienza of Colgate-Palmolive, Mary Julie Balarbar of DLSU and the PANA Secretariat team
PANA invites interested learners to continue their journey towards marketing and advertising excellence with Brand Academy 2025. For more information, regularly visit PANA FB Page or www.pana.com.ph, or message email@pana.com.ph.
